Keto Diet Market by Product Type (Supplements, Beverages, Snacks, Dairy, Other Product),Distribution Channel (Hypermarket & Super Market, Others),Region, Global Industry Analysis, Market Size, Share, Growth, Trends, and Forecast 2018 to 2026.
The global keto diet market is expected to grow from USD 10.3 Billion in 2018 to USD 17.8 Billion by 2026 at a CAGR of 7.1% during the forecast period from 2019-2026.Rising instances of obesity and other related health issues and increasing availability of keto products across various distribution formats are the two factors affecting the demand of the market.
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The online segment is dominating the market with the highest share of 38.90% in 2018
The distribution channel segment is segmented into hypermarket & super market, specialty stores, convenience stores and online. The online segment is dominating the marketin 2018 as there are varieties of products available from which various products can be compared and can be bought hassle-free.
The supplements segment valued around USD 4.09 Billion in 2018
The product type segment is segmented into supplements, beverages, snacks, dairy and other product. The supplements segment is dominating the market with the highest share in 2018 because of the continuous product innovations, a rising number of product launches, and the growing popularity of keto diet. This report provides an accurate prediction of the contribution of all the segments to the growth of the keto diet market size.
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Regional Segmentation Analysis:
The market is analysed on the basis of five regions namely North America, Europe, Asia Pacific, South America, and Middle East and Africa. The North America is dominating the market with the highest share of 43.50% in 2018 due to the rise in overweight and obesity, resulting in numerous diseases. More significant numbers of individuals are developing health complications associated with these conditions, creating an ever-growing market for ketogenic diet food.
The major players of market include Nestle, Danone, BPI Health, Prüvit, Ketosis Tools, Zenith Nutrition, Perfect Keto, ZenWise Health, Ample Foods among many others. For instance, in July 2018: Dang foods, has launched FATBAR, a new snack bar on the market aimed at keto dieters among both health and beauty conscious consumer. This product is high in fat, has moderate protein and low carbs, and is nut-based with no added sugar.
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