Facebook is enticing the content creators to showcase their art by News Feed. It will aid the creators to monetize their content without piracy to take charge of it. That’s why it has obtained the content management startup source3 incorporating its team and technology.
They set out to find, analyze and assemble identified intellectual property in content produced by the user and the identified products span across the fields of sports, entertainment, music and fashion. Its technical knowhow helped in acknowledging brand IP in content created by the user and commerce piazzas allowing brands to create their position in marketplace or take measure against transgressors of their copyrights and trademarks.
Facebook spokesperson Vanessa Chan said that they were excited to work with Source3 team and learn from their work in intellectual property, trademark and copyright. The team and technology could increase Facebook’s Rights Manager Software which works like You tube’s content ID where you could allow the maker to put impressions like fingerprints on their videos. This will help in blocking of unsanctioned uploads of them to Facebook or accumulate the proceeds from these unofficial copies. Source3 can aid the brands and creators pinpoint and bar the unaccepted appearance of their content or IP through Rights Manager.
Facebook has a few days ago declared that it is generating a standalone app for makers to share their content with their fans. Though Facebook already has a vast audience roughly 2 billion monthly users, the idea behind is that Facebook must be able to pay the makers enough to invest in their presence on the social network worth the effort.