Apple Inc (NASDAQ:AAPL) released a new MacBook Pro (Fall 2016) on October 27, while a day earlier, Microsoft Corporation (MSFT) has also debuted its Surface Studio all-in-one desktop system as well as refreshed high-end Surface Book. The noticeable matter here is, Microsoft’s release has gone unnoticeable to most of the tech enthusiasts, especially, when Apple launched its new MacBook Pro the very next day.
However, It looks like, instead of spending huge money on marketing of its newly debuted all-in-one PC and upgraded Surface Book, Microsoft is trying to lure in Apple MacBook users by providing them best trade-in values for a range of MacBook models, which could go as high as $650 in exchange for a Surface Book and Surface Pro 4.
Meanwhile, the newly launched Surface Studio desktop computer has been kept aside from this MacBook trade-in deal. But the Surface Book i7 could be bought with the Apple MacBook trade-in deal.
Microsoft’s Surface Studio has garnered some attention with its high-end specification such as Intel Core i5/i7/i3 (Quad Core) Skylake processor, 2TB hard drive, a large 28-inch display with Trucolor display technology that could easily compete with Apple’s iMac 5K, NVIDIA 980M Graphics, tilting display unit, Mini DisplayPort, 32GB of RAM and other connectivity ports.
During the launch of the Surface Book i7, Microsoft said that the new model has twice much as graphics power than its predecessor and the overall performance is said to be three times faster than the 13-inch 2015 Apple MacBook Pro. However, there is no comparison between the high-end 15-inch MacBook Pro with the Surface Book i7 mentioned anywhere.
If you are interested in trading your old MacBooks for a new Surface Book, then you should head over to this link, where you will find a range of MacBook models for exchange with Microsoft’s devices. You would get a rough value on this website, then you have to send your MacBook along with its accessories to Microsoft. You will get a discount code later, for online checkout while purchasing Microsoft’s Surface Book/Pro devices.
Although the specifications of Surface Studio and Surface Book i7 is eye grabbing, the price seems a little heavy on your pockets. Though Surface Pro 4 price tag starts at $899 and Surface Books starts at $1,499, the latest Surface Book i7 model starts with $2,399 and the Surface Studio All-in-One PC models has the price tag of $2,999, $3499 and $4199 for 1TB/Core i5/8GB RAM/2GB GPU, 1TB/Core i7/16GB RAM/2GB GPU and 2TB/Core i7/32GB RAM/4GB GPU models, respectively.
On the other side, Apple’s new MacBook Pro has been overhauled with new features like replacing of function keys with a multitouch Touch Bar, Touch ID fingerprint sensor and high-end processor and GPU.
Regarding the pricing, the 13-inch MacBook Pro costs $1,499 (without Touch Bar). From $1,799 onwards, you would get the device with Touch Bar, more USB-C ports and faster Core i5 processor. The top-end 13-inch model with a 3.3GHz dual-core i7, 1TB SSD and 16GB of RAM would cost you $2,899.
Every 15-inch MacBook Pros has the Touch Bar, and the price starts from $2,399 for a Core i7/16GB RAM/256GB SSD/2GB AMD Radeon Pro 450 GPU model. The top-end MacBook Pro costs $4,299, where you will get a 2.9GHz quad-core i7, 2TB SSD storage, 16GB of RAM and a 4GB AMD Radeon Pro 460 GPU.